10 Secrets of Design Thinking
Updated: Mar 19
With the goal of aiding the much needed evolution of Design / Design Thinking/Doing methods in the context of complexity...Sharing 10 Secrets of Design Thinking from recently published: Rethinking Design Thinking: Making Sense of the Future that has Already Arrived.
Stay tuned for more Secrets of Design Thinking!
"Stepping outside the pervasive industry marketing narrative, Rethinking Design Thinking points out the need for a new form of readiness to better take on the scale and complexity of organizational and societal challenges now emerging. This book clearly makes the case for more robust and adaptive methods beyond the assumptions of product, service and experience creation."