With massive change sweeping the marketplace, designers today face an array of never before encountered challenges and opportunities. To operate in that emerging landscape of complexity design/innovation leaders need highly adaptable process tools and cross-disciplinary team leadership skills applicable to many types of challenges or opportunities. The Basadur Interactive Innovation Profile is one such tool.
If you would like to know more about this interactive tool view the mini presentation: See Deeper / Think Smarter: Understanding the New Basadur Interactive Innovation Profile below:
Launch See Deeper / Think Smarter
All models, diagrams and text within See Deeper / Think Smarter are Copyright © 2006.
NextD / Basadur Collaborative, All Rights Reserved. Created
in collaboration with Humantific / UnderstandingLab.
Find Out Your Own Innovation Profile Now!
2 Simple Steps:
Please note that
the Interactive Profile application will launch immediately once you pay
and you will have to then complete your profile.
Please make sure that you have set aside 15-20 minutes to complete your profile
before you pay as you will not be able to save your progress and come back later.
THE PROFILE WILL NOT LAUNCH IF YOU HAVE POP-UPS DISABLED IN YOUR BROWSER. PLEASE ENABLE POP-UPS IN YOUR BROWSER BEFORE PROCEEDING.
How much does it cost?
You can do your
personal innovation profile for $12.50
Which payment methods do you accept?
You can pay for one
time use of the profile directly through this site using a valid Visa
or MasterCard.
How long does it take?
Completing the innovation profile
takes approximately 10 to 15 minutes.
What will I get?
The Basadur Interactive Innovation Profile
will provide you with insight into your unique blend of creative problem
solving preferences and those of your team. By completing the profile you
will immediately receive a downloadable visual representation of your unique
innovation profile and a downloadable PDF that explains the various profile
attributes in detail.
Can my organization subscribe to the innovation profile tool?
Yes!
Annual group rate subscriptions to the Basadur Interactive Innovation Profile
are now available to business organizations, education institutions and
non-profits. Depending on the type of organization and the number of users,
several subscription models are available. For more information regarding
group subscription options send an email to profile at nextd dot org.
Is this profile different from Thinking Hats or Innovation
Faces?
Yes! Understanding engrained preferences is very different
then choosing thinking modes and roles. Preferences are about who we
are today versus choosing what role we might like to play this afternoon
or tomorrow. Preferences provide specific forms of insight into the current
realities of your team. See the PDF explanation downloadable from inside
the profile.
Is this profile different from Myers Briggs?
Yes!
This profile is focused on your creative problem solving preferences not
your personality. The revolutionary power of this profile is that it directly
connects to adaptable innovation process. It shows you how & where
your profile preferences connect to innovation process. See the PDF explanation
downloadable from inside the profile.
How will the profile help me and my
team?
Understanding your innovation profile and that of your team provides
you with a new, deeper kind of visibility from an innovation perspective.
In completing the profile you will see what your specific preferences are
and what that means. When your team completes the profile you will learn
how balanced (or unbalanced) your team is, as well as how your team connects
to process. Understanding your team at this deeper level helps you better
understand: how to manage your team, inspire your team, teach your team,
make your team happy, reduce conflicts on your team, lead your team, and
what tools to build for your team. As an innovation leader, understanding
problem solving preferences makes you MUCH smarter!
Have others tried this interactive profile tool?
Yes!
Several forward thinking graduate schools were invited to participate
in the early beta testing of the interactive profile, including friends
of NextD at Zollverein School of Management & Design in Germany, Domus
Academy in Italy, Herron School of Art & Design in the US, and the
National Institute of Design in India. Having completed the beta testing,
we are now officially launching the interactive profile. Being user-centered,
we will continue to gather feedback and refine the profile going forward.
Does the innovation profile fit into Design 3.0?
Yes! While
Design 2.0 was focused on outbound awareness and skills such as user-centered
ethnography, Design 3.0 takes a giant leap forward combining outbound and
inbound human-centered awareness, skills and tools. While the behavioral
focus of Design 2.0 was on understanding users, there was little interest
and focus on understanding our own behaviors as the cross-disciplinary innovation
team. While the type and scale of challenges addressed by Design 2.0 was
primarily consumer product and service creation, Design 3.0 is focused on
enabling adaptable skills and tools applicable to all kinds of organizational
challenges and opportunities including innovation enabling. For more information
on the specific attributes of Design 3.0 see the Mindscapes section of this
site.
Is there research behind the profile tool?
Yes! This interactive
innovation profile is based on the paper version of the Basadur Creative
Problem Solving profile, a proven applied creativity instrument, invented
by Dr. Min Basadur, a pioneer and living legend in the field of applied
creativity. For more then twenty five years Dr Basadur has been actively
engaged in ground breaking applied creativity research and consulting. He
was not only an early advocate of making integrative innovation thinking
skills central to graduate professional schools, he has for many years been
out there on the front lines of such innovation as Professor of Innovation
in the MBA program at Mc Master University in Canada. While this interactive
version of the profile is just now being introduced, earlier, paper based
versions of the profile have been utilized by thousands of people in many
leading cross-disciplinary organizations including Pfizer, EDS , Scient,
Microsoft, IBM , Canon, McCann-Erickson, Organic, Morgan Stanley and many
others.
Is the profile being used in practice?
Yes! In the context
of innovation consulting practice, the interactive profile and the paper
based versions of the profile are being used on an ongong basis by the
consulting arm of Basadur Applied Creativity and by Humantific / InnovationLab.
Long time collaborators, the Basadur Applied Creativity and Humantific /
InnovationLab teams often work side by side on projects. Dr. Basadur serves
on the NextD advisory team. GK VanPatter serves on the Basadur Applied Creativity
advisory team.
Is there any opportunity for others to participate in research?
Yes!
We have ongoing research including the DeFuzzing WHO initiative
that you can read about on this site. If your school or business organization
would like to participate in future innovation related research send an
email to profile at nextd dot org.
Copyright © 2006 NextD / Basadur Collaborative. All Rights Reserved.